Our story started with a problem.
Our founder, Justin Hong, is a busy guy - and whenever he would run out of grooming products, he would have to take time out of his day to go to the store. What a HUGE waste of time.
This pain point led Justin to come up with the initial idea for Dapper & Done. But after talking to other men and conducting research, he realized there were other compelling grooming-related problems to consider. For instance…
#1: The process of discovering new grooming products can be both costly and inefficient. What if you buy a product that just doesn't work for you? You just wasted time and money.
#2: Buying grooming products - whether in-store or online - can be pretty inefficient. There are too many products to choose from, and it can just take too long to find the products you're looking for.
#3: Also, many men just don't know what products to get. One friend told Justin that he wanted to “step it up” to higher-quality products - but just had no idea what to “step it up” to, so he would just "default" back to brands he was used to.
Dapper & Done was created to help.
Think of us as a guide with the essential intent to take guys on a guided journey to find the right products for their needs.
Discovering grooming products that work for you should be simple, cost-effective, and enjoyable. And once you discover what products you love, you should be able to get these products easily and efficiently.
Welcome to Dapper & Done.