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How to Choose: Face Serums for Men

Dapper & Done | How to Choose: Face Serums for Men

This guide is approximately a 3-minute read.

In this guide, you’ll learn:

  • Why you should use a face serum
  • How to choose a face serum

Let’s get started.


How to Choose: Face Serums for Men


If you've looked at men's skin care products recently, perhaps you’ve seen them.

More and more men's brands are offering them, but it's not because they're a fad.

Serums are highly effective skin care treatments that can greatly improve the texture, appearance, and health of the skin, and they can be beneficial for many different dermatological concerns.

This guide to face serum for men will introduce you to the different types of serums – and also teach you how to choose a face serum to get good results.


Why Use a Serum?

Basically, you can think of a face serum as a sort of “Superman” skin care product.

Serums are incredibly concentrated, meaning they're ultra strong like the Man of Steel. Just a few drops used once or twice per day is all it takes for the products to produce results.

Like Superman, serums are also heroes. You use them to save the day and rescue your skin from various types of problems.

Really, any guy who has a skin care concern can benefit from adding one to his regimen.

An example of a face serum is the Gentlemen's Face Serum from Brooklyn Grooming:

 Brooklyn Grooming Gentleman's Facial Serum


How to Choose a Men's Face Serum

To choose the right face serum for your complexion, you need to think about what skin problems you may be facing.

Serums are skin care treatments, meaning they're formulated to address specific concerns. Here are some:


Existing Lines and Wrinkles

For existing lines and wrinkles, try an anti-aging serum with ingredients that support collagen production, such as vitamin C, peptides, and proteins.

Increasing collagen levels in your skin firms the tissue, softening lines and wrinkles, and making skin less likely to wrinkle in the future.


Aging Skin

For promoting youthful skin, look for an anti-aging serum with antioxidants like vitamins A, C, and E, or coenzyme Q10.

Antioxidants fight the effects of harmful particles in UV called free radicals that damage skin cells and cause skin to wrinkle.


Dry Skin

For dry skin, try a hydrating facial serum that will give your complexion an added dose of moisture.

Ones that contain hyaluronic acid help moisture bind to your skin tissue to increase hydration levels without adding extra oil.



For acne, look for a serum that contains salicylic acid, an exfoliator that breaks down blemishes to help them disappear faster.

The ingredient also removes cellular debris that can clog your pores and contribute to breakouts.


Oily Skin

For oily skin, choose a clarifying serum to help reduce excess oils that cause over sized pores and a greasy shine.

These products may also work with your toner to cut down on oil production to make skin less likely to become oily in the future.


How to Use a Face Serum

Once you've found a serum that fits your needs, you need to use it correctly.

Each product is a little different. Some are just for day. Some are just for night, and some should be applied twice per day.

You should apply serum after cleansing and toning but before moisturizing.

Pat the serum into your skin rather than rubbing it; the serum will absorb quickly without leaving behind a greasy finish.


Step Up Your Grooming Game

If you’re down to keep on learning how to step up your grooming game, here’s some related content for you:
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