So you’ve decided that you want to step it up in the grooming department.
Perhaps you’re about to turn 30 and realized that you should stop using the same grooming routine and products you’ve been using since college.
Perhaps you learned that it actually matters for your career to look sharp and not have dry, flaky skin on your face all the time.
Whatever the case may be, it’s time: you're ready for better grooming.
But where do you even start? It’s not like guys get a lot of education in this area. Who should you learn from?
Well, you can start here with this list of 16 people who can help you get started with better grooming.
Some of them are bloggers or experts who target a certain aspect of grooming (e.g. wet shaving). Others are journalists who write grooming content for publications like Men’s Health, Men’s Fitness, and Esquire. All of them have created content that can help you step up your grooming game.
For each person, there is a brief bio as well as links to his or her social media platform(s) and select articles you might want to check out. Some of them have even provided some grooming advice for you!
So without further ado, here are 16 bloggers and writers (in alphabetical order) who can help you get started with better grooming.
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1. Aaron Marino
Aaron is a prominent lifestyle blogger and founder of Alpha M. Image Consulting, which helps men with their image and style. He’s also the co-founder of StyleCon, which is a conference about being a “modern man.”
Aaron has 10+ years of experience in helping men look their best. You can probably learn a thing or two from him. :)
Relevant Links:
- Blog: I Am Alpha M
- Twitter: @AlphaMImage
- YouTube: @AlphaMConsulting
Select Content:
- Aaron Marino Grooming Routine
- 10 Grooming Mistakes... You Are Still Making!
- How to Choose the Best Hair Product for Your Hairstyle
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2. Adam Walker
Adam Walker is a London-based men’s fashion, grooming, and style blogger. He’s the founder of The Male Stylist, which educates men on grooming & fashion via product reviews, tips, and ideas.
He’s been featured in AskMen, Yahoo! Beauty, and Escentual.
Relevant Links:
- Blog: The Male Stylist
- Twitter: @MaleStylist
Select Content:
- A Gentleman's Shaving Routine
- Changing Up Our Male Grooming Routine
- A Gentleman's Night-Time Skincare Routine
Grooming Tip:
“Invest in a good quality shaving cream, when applied they help moisturise the skin and reduce irritation unlike gels and aerosol foams which tend to contain harmful chemicals and alcohol.” - Adam Walker
Implement This Tip:
Check out high-quality shaving creams, and pick one out to try. Below is an example of one - the Game Day Shave Cream, which helps heal and protect your skin, protects it from razor burn, and also hydrates the skin:
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3. Antonio Centeno
Antonio Centeno is the founder of Real Men Real Style, a multimedia-style blog that provides a ton of practical and applicable content on style, fashion, grooming, and more. He is the co-founder of Style Con (along with Aaron Marino).
He also writes for The Art of Manliness and has over 300,000 subscribers to his YouTube channel.
Relevant Links:
- Blog: Real Men Real Style
- Twitter: @RMRStyle
- YouTube: @RealMenRealStyle
Select Content:
Grooming Tip:
“... set up a grooming schedule; most men don’t have a time of the month or a time of the week in which they… actually spend time improving and grooming themselves. So by putting up a schedule, you’ll be more consistent and stay ahead of it.”- Antonio Centeno
(Excerpt taken from Antonio's interview with Dapper & Done)
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4. Barret Wertz
Barret is the Style & Grooming Editor at Men’s Fitness. He also works in fashion and has worked with people like Alicia Keys, Joss Stone, Kerry Washington among others.
He has also written for Essence, In Style, Flare, and Fashion of Canada.
Relevant Links:
- Twitter: @BarretWertz
- Instagram: @BarretWertz
Select Content:
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5. Craig the Barber
Craig the Barber is the founder of The Men’s Room, which is a blog for men who are serious about their grooming.
He’s also a full-time barber and the owner of the Grooming Concierge, which is an on-location men’s grooming service based in Los Angeles.
Relevant Links:
- Blog: The Men's Room
- Personal Site: CraigTheBarber.com
- Twitter: @CraigTheBarber
Select Content:
- Barber vs. Stylist: What's the Difference and Which is Best for You?
- How to Determine Your Face Shape
- Is Your Skin Really Sensitive?
Grooming Tip:
"First impressions are important and for most men, over 50% of their face is covered with facial hair. So whether they decide to trim, shave or shape their beard, it's important to know how to do it." - Craig the Barber
Which one would you go with?
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6. Dennis Green
Dennis Green is a Lifestyle Reporter at Business Insider. He writes on a variety of men’s lifestyle & fashion topics, including men’s grooming.
Relevant Links:
- Author Page on Business Insider: Dennis Green
- Twitter: @DennisVerde
Select Content:
- 16 Things Every Modern Gentleman Should Have In His Bathroom
- Follow These Simple Tips to Get the Perfect Shave at Home
- These Are the 6 Trendiest Beard Styles Right Now (Infographic)
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7. Eric Bandholz
Eric Bandholz is the founder and face of Beardbrand, which not only offers beard oil and other beard care products, but is also a movement for urban beardsmen and the bearded lifestyle.
He has also helped create Urban Beardsman Magazine, which is a website that is dedicated to the bearded lifestyle and provides practical advice on beard care-related issues.
You may have seen Eric (and his beard) on Shark Tank as well. :)
Relevant Links:
- Online Magazine: Urban Beardsman Magazine
- Beard Care Products: Beardbrand
- Twitter: @Bandholz, @TheBeardbrand, @UBMag
- YouTube: @TheBeardbrand
Select Content:
- Beginner's Guide to Styling & Growing a Beard
- 5 Reasons to Start Growing a Beard Right Now
- How to Grow a Beard Like a Boss with Eric Bandholz (Podcast Interview)
Grooming Tip:
“With growing and maintaining a beard, the best thing to have is patience. Sometimes beards are gonna do what beards are gonna do.” - Eric Bandholz
Don't do it! Be patient...
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8. John Benos
John Benos is the founder of The Manliness Kit, which is a blog that provides guys with educational content on wet shaving, beard grooming, face & hair care, and more.
He’s interested in wet shaving, personal care, and men’s grooming, and he uses his personal experience and research to provide value to his readers.
Relevant Links:
- Blog: The Manliness Kit
- Facebook: @ManlinessKit
- Twitter: @ManlinessKit
- Pinterest: @ManlinessKit
- Instagram: @ManlinessKit
Select Content:
- The Definitive Guide On How to Groom a Beard As It Grows
- How to Use Shaving Cream to Wet Shave Like a Boss
- How to Soften Your Beard Now
Grooming Tip:
"Beard or no beard, keep your face at its best shape. It's not only about the looks but also about the confidence you get and trust you transmit." - John Benos
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9. John Jannuzzi
John Jannuzzi is currently a Senior Digital Editor at GQ; he writes on a variety of topics including style, fashion, and grooming.
Relevant Links:
- Author Page on GQ: John Jannuzzi
- Twitter: @JohnJannuzzi
Select Content:
- Every Beard Product You'll Ever Need, Decoded
- The Five Places You Should Never Forget to Put Sunscreen
- The Trick to Kit Harington's Perfectly Groomed Hair
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10. Julia Savacool
Julia Savacool is a writer, editor, and content producer for publications & websites, such as Men’s Journal, USA Today, Cosmopolitan, and more. Her award-winning stories and articles have also appeared in the New York Times, Glamour, and other publications.
She’s also the author of The World Has Curves.
Relevant Links:
- Author Page on MensJournal.com: Julia Savacool
- Twitter: @JuliaSavacool
Select Content:
- How to Make Your Own Beard Oil
- The 7 Biggest Grooming Mistakes for Men
- The Guide to Hand Care for Men
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11. Katie Chang
Katie Chang is a lifestyle writer and editor and has been published in print and online at AskMen, Men’s Fitness, the New York Times Style Magazine, Nylon Guys, and more.
She did her Master’s thesis on the American male grooming trend and has also owned her own apothecary.
Relevant Links:
- Personal Blog: Katie She Wrote
- Author Page on AskMen.com: Katie Chang
- Twitter: @KatieSheWrote
Select Content:
- 21 Grooming Tips You Didn't Need Before 30
- Best Serums for Men
- Grooming Tips for Men: How to Speed Up Your Post Gym Routine
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12. Katie Dickens
Katie Dickens is a beauty & grooming writer based in New York.
She writes for The Manual, has had staff positions with Nylon, In Style, and Glamour, and also contributed to Maxim.com and Style.com.
Relevant Links:
- Personal Site: KatieDickens.com
- Author Page on TheManual.com: Katie Dickens
- Twitter: @KDickensLopez
Select Content:
- Take Care of Your Chrome Dome With These Top Tips
- Six Super Lightweight Hydrators Made for Steamy Summer Days
- Get a Clean Shave With a Safety Razor
Grooming Tip:
"Moisturize. Every. Single. Day. Even if your face is on the greasy side, reach for an oil-free gel. Acne treatments and shaving can dry out skin, which leads to an overproduction of oil and thus starts a nasty cycle." - Katie Dickens
Implement This Tip:
You can do it... you can moisturize, fellas. If you need a place to get started, here are some face moisturizer options that you may want to check out. Below is an example of one - the Gameface Moisturizer from Triumph & Disaster, which is light, cool, and quick absorbing:
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13. Lee Kynaston
Lee is one of the UK’s most well-known grooming experts. He’s an award-winning journalist and is currently the Online Grooming Editor for Men’s Health UK and is Grooming Editor of FashionBeans.com.
He also writes for The Telegraph, Stella Magazine, Niven & Joshua, and MatchesFashion.com.
In 2013, he was voted Beauty/Grooming Blogger of the Year at the Fashion Monitor Journalism Awards.
Relevant Links:
- Blog: Grooming Guru
- Author Page at FashionBeans.com: Lee Kynaston
- Author Page at The Telegraph: Lee Kynaston
- Twitter: @Grooming_Guru
Select Content:
- The 2015 Male Grooming Manifesto - Part 1
- The 2015 Male Grooming Manifesto - Part 2
- How to Grow a Picture Perfect Moustache
- Why Charcoal Could Be the Secret to Better Skin
Grooming Tip 1:
"If you want to minimize wrinkles, cut back on sugar. Along with stress, smoking and the sun's rays, it's your skin's biggest enemy because it attaches itself to collagen making it stiff and inflexible." - Lee Kynaston
Grooming Tip 2:
"If using a face mask to draw out impurities and excess oil, make sure you exfoliate first - the mask will work better if it's not sitting on a layer of dead skin cells." - Lee Knayston
Implement This Tip:
Guys, it's time... start exfoliating. If you need some place to start, check out these face scrubs. Below is one you might want to check out - the Face Bomb Deep Cleansing Mud from Portland General Store, which cleanses and exfoliates your skin:
--14. Matt Bell
Matt Bell is a men’s grooming, travel, and style writer.
He’s the Online & Grooming Editor for Essential Homme Magazine, and he’s also a contributor to Esquire.com, MensJournal.com, TheManual.com, and more.
Relevant Links:
- Personal Site: Matt Bell
- Author Page on Esquire.com: Matt Bell
- Author Page on MensJournal.com: Matt Bell
- Twitter: @MrMattBell
Select Content:
- 25 Ways to Be More Handsome
- A Guide to Men's Hair Products
- How to Shave Without Irritating Your Skin
- The Best Beard Styles, and How to Get Them
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15. Mark Herro
Mark Herro (aka Mantic59) produces shaving & grooming content for Sharpologist.com, which is a community destination for wet shaving and grooming.
His content - which can be accessed via YouTube, his blog, and his new podcast - helps men who are new to traditional shaving as well as those who are more experienced.
Relevant Links:
- Blog: Sharpologist
- Podcast: The Wet Shaving News
- Twitter: @Sharpologist and @Mantic59
- YouTube: @Mantic59
Select Content:
Grooming Tip:
"Don't try to cut corners to save a minute... do it properly and the results will be much more satisfying." - Mark Herro
(An excerpt from Mark's interview with Dapper & Done)
Take your time, fellas... take your time.
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16. Sandra Nygaard
Sandra Nygaard is the Fashion & Grooming Director at Men’s Health; she works for the print publication and also manages the online style & grooming content. She has been covering the men's grooming scene for close to a decade, interviewing everyone from Chris Evans to Eddie Redmayne to Colin Farrell on their style and grooming habits.
Her content on Men’s Health covers a variety of style & grooming topics, all with a service-driven approach to helping guys look their best. In addition to styling covers and the magazine's fashion shoots, she also helps conceive and execute special issues, such as the Style Guide, Denim Guide and Grooming Award issues.
Relevant Links:
- Author's Page at Men's Health: Sandra Nygaard
- Twitter: @SuddenlySandra
Select Content:
- 6 Grooming Products That Should Be In Your Gym Bag Right Now
- Everything You Need to Know About Moisturizing
- 5 Ways to Save Your Face
Grooming Tip:
"If there's one thing people notice, it's your hands. Everyone from work colleagues sitting across the meeting table from you to the prospective date sitting next to you at a bar will pick up on dirty fingernails, ragged cuticles, and scaly skin.
Do yourself a favor and get a professional manicure every week or two - or buy yourself a kit and take care of business at home. It's a seemingly minor detail that really matters." - Sandra Nygaard
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And that's a wrap!
Hopefully, out of the people on the list, you'll be able to find a few who you can follow, connect with, and learn from on your path to better grooming.
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Step Up Your Game
If you're interested in learning more about stepping up your grooming game, check out the "Grooming Blogs Toolkit" for 17 blogs that can help you get started with better grooming.
Or you can get access to a free download of the "Grooming Blogs Toolkit" by clicking the image below:
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Photo Credits:
- Razor: Merkur Safety Razor via photopin (license)
- Bearded Guy with Razor & Scissors: Alexander - before via photopin (license)
- Man with Razor: 228/365 - rough. via photopin (license)
- Man's Face: man study 5 via photopin (license)
- Shaving Bowl: mantic59 shaving demo via photopin (license)
Comments on this post ( 3 )
This is a great list of some of the most influential writers in the men’s grooming space. Really valuable. Thank you so much
— Bill Chrismer
@James – thank you for reaching out, and nice to meet you.
I’ll shoot you an email, and we can discuss how we can work together!
Justin
— Justin
Hey There!
We have a great selection of grooming tips and product reviews at Style Sample Mag: http://www.stylesamplemag.com/category/mens-grooming/
Can we maybe get featured in your list as well?
Cheers,
James
— James